FABHAUS
Fabricated Housing
Fabricated Housing or FABHAUS by Architect Larry Barrow is inspired by the Bauhaus movement, and aims to alleviate the global housing crisis by 2030. FabHaus develops model houses and targets an audience comprised of people looking at budget friendly homes with shorter wait times.
Year
2022
Challenge
Design a website showcasing an architect’s services and customizable design solutions for diverse clients.
My Role
User Research
UX Design
UI Design
Information Architecture
Interaction Design
Graphic Design
Tools
Figma
Adobe Illustrator and Photoshop
Miro
Disclaimer: This project is not public!
As a Design Apprentice at Aloki Design Lab, I contributed to user research and website design for FabHaus, a project inspired by Bauhaus principles and founded by Larry Barrow. Under the guidance of Aloki Co-founder Ms. Dolly Parikh, I conducted research using diverse methodologies to align the website with Barrow’s vision. FabHaus aims to tackle the global housing crisis by 2030, providing affordable homes within thriving communities.
Problem Space
Sustainable & Affordable Housing
FabHaus aims to tackle the housing crisis by providing eco-friendly, cost-effective living solutions.
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Community & Belonging
Emphasizes that everyone deserves a home and a supportive community.
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Target Audience
Retirees downsizing to affordable housing.
Young couples seeking budget-friendly homes.
Disaster victims in need of temporary shelter.
University students looking for low-cost accommodations.
User Journey Mapping
Research Question
This interaction design project aims to explore
How might we ensure everyone has access to an affordable home in a supportive community aiming to address the global housing crisis by 2030?
Design Methodology
User Mapping & Collaboration
Worked closely with the FabHaus team to understand user needs.
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Iterative Design
Refined the website through multiple iterations, ensuring accessibility for all target groups.
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Target Demographic Focus
Adjusted design to prioritize the young demographic's demand for affordable modular homes while addressing other groups' needs.
Mockups
Low-fidelity mock-ups
These mock-ups for the website incorporated features inspired by the Bauhaus Movement, including:
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Primary Colors: Bold, simple color palette reflecting Bauhaus principles.
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Functional Icons: Clear, intuitive icons for ease of navigation.
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Clean Lines & Shapes: Minimalistic design with geometric shapes for a streamlined, functional aesthetic.
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Design Outcome
A high fidelity mock-up of the landing page
Reflections
Engaging with stakeholders regularly helped align the design with their vision and goals, ensuring the final product met user needs while staying true to the brand's objectives.
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The project reinforced that understanding both user needs and stakeholder priorities is critical for creating a successful, user-centered design.