Hi, I'm Shama

Ora set out to reimagine Sephora’s customer experience through an intelligent conversational interface. I designed a CUI that simplifies product discovery and guidance, aligning with Sephora’s vision for more intuitive, personalized beauty interactions.

GradStudio aimed to help educational institutions track student outcomes and career trajectories. I designed and built their homepage and marketing website to clearly communicate their vision, mission, and the value of their Outcome Tracking system.

Kintact is a family-connection platform that helps relatives stay close by sharing memories, stories, and everyday life across generations. It bridges physical distance and generational gaps through meaningful, easy-to-share moments.

JLL Technologies aimed to improve its digital platforms across products like the website redesign, Carbon Pathfinder, and Canopy. I conducted UX research and led a design-system audit to uncover usability issues and deliver insights that guided more consistent, user-centered experiences.